When to book

And How to Plan Your Photography Session: A Seasonal Guide

If you’ve ever found yourself wondering, “Is it too early to book?” or “What time of year should we take photos?”—you’re in the right place. Whether you're planning a wedding, family session, maternity shoot, or branding photos, this guide will walk you through the best times to book and what to consider for each season.

First things first: when should you book?

Short answer? As early as you can—especially if you have a specific season, date, or location in mind.

Here’s a general rule of thumb:

  • Engagements: 4–6 months before your wedding date; 8+ months to use for Save the Dates

  • Weddings: 9–18 months in advance

  • Maternity: Book around 12–20 weeks in pregnancy; shoot between 28–34 weeks pregnant

  • Newborns: Book before baby arrives; shoot within 2 weeks of birth

  • Family sessions: 2–3 months in advance (especially for fall!)

  • Branding sessions: 1–2 months in advance, depending on deadlines

A seasonal guide to planning your session

Each season offers a different mood, color palette, and experience—here’s how to pick the one that fits you best:

Spring: Fresh, bright, and full of new beginnings

Think blossoms, soft greens, and golden sunsets. Perfect for maternity sessions, family photos, or branding sessions with a light and airy feel.

Tip: Spring can be unpredictable weather-wise, so flexibility (and indoor backup plans) are key.

Summer: Golden light and bold colors

Long days, warm evenings, and vibrant landscapes. Ideal for weddings, engagement photos, and playful family sessions with lots of movement and joy.

Tip: Opt for early morning or golden hour to avoid harsh light and heat.

Fall: Rich tones and cozy vibes

Fall is the most popular season for family photos—and for good reason. The colors are dreamy, the air is crisp, and the mood is perfect for timeless, cozy imagery.

Tip: Book early—fall dates fill up fast (especially weekends).

Winter: Moody, romantic, and peaceful

Winter sessions can be magical, especially if you're drawn to snow, fireplaces, or elegant, minimal backdrops. Great for branding, couples, or intimate weddings and elopements.

Tip: Embrace layers and texture—and bring warm drinks for a fun touch.

Planning ahead gives you the best experience.

Booking early means more location options, time to plan outfits, and a relaxed experience from start to finish. It also ensures we can pick the perfect light and timing for your vision.

If you’re not sure when or what type of session fits you best, I’d love to help. Whether we’re planning a mountaintop elopement, a cozy in-home newborn session, or a timeless brand shoot, we’ll create something that feels beautifully you.

Let’s Connect and Start Planning Your Session

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